For as much ribbing as I have been taking these last few months for talking up my love for Red Bull New York (aka New York Red Bulls) of Major League soccer, it is pretty clear that the largest media market in the world having a team in the league’s title game is good for exposure.

In this graph here, you can see that as Google Blog Posts relevant to “MLS Cup” increase, the number of sales (Sales Rank at Amazon) increases as well. That’s an encouraging sign for those in the MLS offices as they head into the offseason, and illustrates the league’s need to embrace social media as a whole in order to truly drive awareness.

Source: Trendrr